Laszlo Tallai

Growth and innovation at Communication Federal Credit Union. Car person. Photographer.

Laszlo Tallai

I currently do credit union things. Before this, I did automotive things.

Eighteen years across eCommerce, product launches, digital banking and marketing, always connecting systems and automating the repetitive parts so teams can focus on members and customers.

Edmond, Oklahoma  ·  SVP, Growth & Innovation  ·  Board, Redbud Foundation

Featured work

Mortgage Spot
Brands, 2026

Mortgage Spot

Launched Mortgage Spot, Communication Federal Credit Union’s dedicated home loan brand — built to reach non-member borrowers across Oklahoma while keeping the trust of existing members.

  • Led the end-to-end brand launch, partnering with an outside creative agency on identity
  • Built and launched mortgagespot.com with compliance-reviewed content
  • Launched multi-channel paid media: Search, Performance Max, YouTube/CTV, Meta, and Microsoft Ads
  • Stood up lifecycle and transactional email with lead-nurture journeys
Read more
Glide Digital Account Opening
Digital Banking

Glide Digital Account Opening

Implemented Glide digital account opening at CFCU, giving members a single mobile-first application for checking, savings, and membership — online or in a branch.

  • Led the implementation across digital, operations, and compliance teams
  • Shaped the member application journey for membership and deposit products
  • Tracked application starts, completions, and drop-off
Read more
AI Compliance & Marketing Agents
AI & Automation, 2026

AI Compliance & Marketing Agents

Built Microsoft Copilot Studio agents that help CFCU’s marketing team move faster without compromising compliance — including “Disclosuresaurus Rex,” a marketing communications reviewer.

  • Generates Reg Z-compliant disclosure packages and payment examples for loan ads
  • Reviews marketing drafts against advertising regulations before compliance sign-off
  • Rewrites copy in CFCU’s brand voice
  • Prototyped a competitor rate-research agent to support deposit pricing decisions
Read more

More work

Experience

Sep 2025 – Present

SVP, Growth & Innovation

Communication Federal Credit Union

Drive organization-wide growth by leading Digital Strategy, Business Intelligence, and Marketing at Communication Federal Credit Union.

Aug 2021 – Sep 2025

Vice President, Digital Strategy

Communication Federal Credit Union

As the Vice President of Digital Strategy at Communication Federal Credit Union, I work to modernize the digital footprint of Oklahoma City’s third-largest credit union.

Oct 2018 – Aug 2021

Digital Strategist

Communication Federal Credit Union

Oversee all aspects of digital marketing, including SEO, SEM, Display, and Retargeting.

May 2011 – Jun 2018

Marketing Manager

034Motorsport

As the Marketing Manager at 034Motorsport, I worked closely with the Engineering, Marketing, and Sales teams to support all marketing needs of a leader in the automotive aftermarket.

Jun 2010 – May 2011

Onsite Technician

Hyperlink, Inc.

Provided IT services to multiple clients in the San Francisco Bay Area, including network setup, software implementation, hardware repairs, and troubleshooting.

Apr 2008 – Jun 2010

Online Sales Specialist

034Motorsport

Pursued new sales opportunities through social media and online enthusiast forums.

Board of Directors

Redbud Foundation

The nonprofit behind the Redbud Classic, Oklahoma City’s community run, walk, ride, and wheelchair races since 1983. Proceeds support local nonprofits. redbud.org

Education

San Jose State University

Mechanical Engineering, San Jose, CA

What colleagues say

“Laszlo embodies the entrepreneurial spirit and excels at creative problem solving, especially in customer facing situations. Laszlo sets the bar high as he is a forward-thinking leader, manager, and team player.”Nicholas de Almeida, Global Supply Manager – Tesla
“Laszlo is detail oriented and performance-driven with projects, own skill sets and company growth. He researches and provides input towards new product development, calculates market potential and aggregates all the needed data to ensure a successful product launch and support.”Dmitriy Orlov, COO – BBi Autosport
“One time I spent over 30 hours of my weekend on a spreadsheet that Laszlo told me was pointless. If only I’d asked him first!”Gary Sheehan, COO – 034Motorsport

Skills & tools

  • Marketing
  • eCommerce
  • Management
  • Automation
  • Team Building
  • Analytics
  • Advertising
  • HTML/CSS
  • Design
  • Content

Certifications: Google Analytics, G Suite, Facebook, HubSpot. Languages: English and Hungarian, fluent.

  • OfficeAdvanced
  • G SuiteAdvanced
  • TrelloAdvanced
  • MagentoAdvanced
  • WordPressAdvanced
  • MailChimpAdvanced
  • Sage ERPIntermediate
  • Adobe CSIntermediate
  • AWSBasic
  • SolidWorksBasic